Founder's Profile


Breda specialises in working with business owners, boards, and leadership teams – both individually and collectively. Over the last 20 years, she has grown three different consecutive coaching and consulting businesses all focussed on supporting SME and mid-tier business owners in achieving their growth ambitions.

Breda works across all sectors – asset management, super prime luxury market, trade associations and manufacturing. One thing all these businesses have in common is that the issues are the same! In the course of her work, Breda has: mediated between partners to solve conflict and construct positive ways forward; aligned partners around their vision, and created strategies that allow for commercial and cultural achievement of the agreed vision; and supported businesses in increasing their valuation and getting ready for sale.

Prior to her coaching work, Breda held senior executive roles in GSK and the BBC – driving major change initiatives across both organisations. She has a degree in Business Management, is a fellow of the Chartered Institute of Personnel and Development, a member of the British Psychological Society, and an Associate of the Chartered Institute of Arbitrators.

She is married to Paul, has two grown up children, and a gorgeous – if slightly neurotic – lurcher poodle cross!