Can I be my own business coach?

Breda Ferarrio of Ferarrio Consulting explains what you should be thinking about when it comes to assessing priorities in your business The short answer to “Can I be my own business coach?” is “No!” Although you’d expect me to say that, wouldn’t you?! The primary advantage an external coach or consultant has over the owners and leaders in a business is that they are exactly that – external. They’re not bogged down by the day-to-day, so are better placed to identify issues and priorities. Having said that, taking some of the techniques and thought processes an external coach would use and…

by Breda Ferarrio